What We Set Up
Google Analytics can tell you exactly where your visitors, leads, and sales are coming from. After all, if you’re not correctly tracking what happens on your website, it’s easy to make bad marketing decisions. We’ll get your analytics setup working properly, so you can trust the numbers and use your budget far more wisely.
Standard Tracking – Google Analytics (GA4)
We ensure Google Analytics is installed correctly, allowing you to track metrics such as:
- Total number of visits or visitors to your website
- Visits by channel (Google, social media, ads etc.)
- Visits by location (cities, regions, or countries)
- Visits by device (mobile, desktop, tablet)
- The most viewed pages on your website
- Time spent on your website
Conversion Tracking – Google Tag Manager
With Google Tag Manager, we set up custom tracking for the actions that matter most, such as:
- Contact form submissions
- Clicks on your phone number
- E-commerce purchases
- Booking completions (including third-party booking systems, where supported)
- Visits to key pages