Is Tourism New Zealand working for you?

By Dubzz | Friday, July 4, 2014

A strong NewZealand.com presence is a must for every tourism business.

Tourism New Zealand - Dubzz Digital MarketingAre you making the most of the Tourism New Zealand website to promote your business?

NewZealand.com is the official online presence representing the New Zealand tourism industry. It is one of the most visited sites in the country attracting over a million visits every month, and you can advertise your business on their site for FREE!

“In the 12 months to May 2014 there were over 18.4million visits by international consumers and the site generated over 2.6million referrals to industry.”

 NewZealand.com is the key call to action for Tourism New Zealand’s marketing activity and features information that is relevant to travellers who are thinking about and actively planning a visit to New Zealand. Through this site, visitors are able to learn about what New Zealand has to offer – including your products and services.

 The following types of businesses can appear on NewZealand.com:

To make the most of NewZealand.com all you need to do is follow these 3 easy steps.

1: Register your business

 Anyone can create a business listing, as long as your business falls within one of these categories:

Register your business at www.register.newzealand.com.

Once you have registered, make it as easy as possible for people to find out more about you and your business by:

2. Create a business listing

A business listing on NewZealand.com will tell consumers where you are, and what you do.

Thousands of people are visiting this website every day, searching through all the potential businesses and comparing you to your competitors.

Ensure that you give yourself the best possible chance to capture web traffic, enquiries and bookings by making sure your listing is accurate, compelling and complete.

3. Create Articles and Offer Deals

Now that you have created your business listing, help it get found by adding Articles and travel deals. Articles and travel deals are the best way to create opportunities to enhance your reputation on the New Zealand.com website and create traffic referrals and conversion opportunities.

HOT TIPS!

All content including business listings, articles and deals are monitored and approved by New Zealand.com before they are uploaded live on the site. So be sure that your information is informative and accurate as all content can be disapproved if it does not meet their guidelines or is seen as inappropriate.

If you would like further advice or help adding your tourism business to the NewZealand.com website please get in touch with the Dubzz team, we would be more than happy to help you out.

 

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