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If your company uses social media as a brand exposure platform, you should have a social media policy in place with rules of engagement clearly in place.

Online marketing scammers exist. Anyone involved in marketing a business needs to know how to tell the difference between an internet marketing foe and an online friend.

Here we explain and define some of the most common language you will encounter in your internet marketing efforts.

You always hear how important the online environment is for business - but how do you know what you should be paying for, or who may be ripping you off?

Join LinkedIn! As opposed to other social networking sites such as Facebook and Twitter, LinkedIn is a professional network where you work on increasing your business contacts and your visibility online.

Fresh and unique content is a critical part of any online presence.

As of last week Google ranking results are now being affected by the number of copyright removal notices received on any given site. Making it more important than ever for businesses to provide fresh, new, legitimate, quality content.

There are many factors that play a part in a website's rank in Google including online advertising, meta data, quality of content, internal and external links.

Learn about the key difference between these two online advertising giants.