What does Dubzz mean and how do you say it?

By Rachel McRae | Wednesday, February 11, 2015

The answer to the age-old question: "What is a Dubzz?"

Many people often ask what the Dubzz name means. There are also many people who say it incorrectly.  So we have decided to set the record straight and finally answer the age old questions.

What does Dubzz mean?

We are still trying to figure out what it means! We tried Googling it once to find out, but instead of finding any enlightening information, all we could find is our website (which is how we would like to keep it anyway). This is not a very exciting answer, sorry.

How did the name come about?

Dubzz - Dubzz Digital MarketingWhen Rachel was coming up with a name for her new digital marketing startup, she wanted something that was short, catchy and can be easily found in Google (of course).

Well, easier said than done!

It wasn’t until one day when she said the beginning of a website address aloud that the name came to fruition…

 “WWW” (Dub Dub Dub). It had a catchy ring to it.

Then she tried the single ‘Dub’ – but it turns out this is also a genre of music (See Dub and Dubstep).

How about the plural, ‘Dubs’?

How about spelling it with a ‘Z’!?

How about two ‘Z’s’!!?


And so ‘Dubzz’ was born!

How to pronounce our name correctly

Now here we are, after three and a half years in business, a new inner-city office, a team of 5 and over 100 clients located all over New Zealand Rachel and the team are still needing to correct even our most loyal clients on how to pronounce our brand name correctly.

We have been called countless different names over the years (the majority of these names being polite and friendly).

Here’s an example of just a few:

So after many awkward corrections mid conversation, qualitative research groups and much discussion during lunch breaks we have identified the easiest way to remember how to pronounce the word Dubzz:

Dubzz, it rhymes with Pubs

Well now you know! If you have any other questions that you need answered, such as what Dubzz actually does, or how to get your website found in Google, then please don’t hesitate to get in contact with us at any time using our contact details below.

Dubzz Digital Marketing
1304 Ranolf Street Rotorua
07 346 2760
[email protected]

Author: Rachel McRae

Rachel worked in Online Marketing for several years before founding Dubzz in 2011. She holds qualifications in Marketing, Business, Science and Māori and was recognised in 2015 as the "Emerging Young Leader of the Year" at the Westpac Business Excellence Awards.

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